Channel i is the first digital Bangla channel. It runs 24 hours a day since launching in October 1, 1999. Channel i has been acclaimed as one of the leading educational and entertainment Bangla channels. The channel is using playback and uplink facilities from ST Teleport Pte Ltd, Singapore and C band space segment from Panam Sat of USA, PAS 10 at 68.5° E geo-stationary orbital location. More than 84 countries including part of Australia, Asia and Pacific Islands, Middle East, Africa and part of Europe are covered by the global C-band beam PAS 10, where Channel i is available.

The target viewers of Channel i are all over Bangla speaking people and it is a general entertainment exclusive Bangla channel, suitable for all members of a family.